A Global Packaging Design Agency Plants a Flag in Charlotte

At birdsong gregory, we’ve known for years that Charlotte is a great location from which to find and support North American CPG clients. With a bunch of retailer and manufacturer brands already headquartered here in the Queen City, Charlotte also offers (or, at least, used to) an easy air connection to most major U.S. cities.

So we weren’t surprised when Team Créatif Group, a marketing and design firm based in Paris, announced plans to set up its U.S. headquarters in Charlotte, with an eye on adding 40 workers over the next three years. According to a Charlotte Chamber release, the company will lease 3,000 square feet somewhere downtown.

In case you haven’t heard of Team Créatif, they’re an international design agency with offices in France, Brazil and Indonesia. Their global clients include the Mars family of brands (Pedigree, Royal Canin and Whiskas) and Danone (Volvic, Actimel, Activia and Nutricia, etc)

As a native Charlotte marketing agency, it’s gratifying to see how our creative community and our metropolitan area now have international cachet. And on a personal level, Brady Bone, a very talented freelancer we’ve worked with for a long time, will serve as this French agency’s North American creative director.

Way to go, Monsieur Bone!

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