This year, our Charlotte branding agency decided to show our appreciation for our clients with a little humor poking fun of the challenges we all face in the world of marketing and branding. The gift is a set of three varieties of flavored nuts, housed in clear (food safe) paint tins, each with a custom designed label illustrating a typical design challenge – whether it be too much copy, making everything bigger or legal having their way with things.
We screen printed the designs in opaque white and metallic gold ink on black paper for a festive New Year’s look and packaged the snack trio in a custom box.
The package designs were a real challenge, not only because we wanted to demonstrate that our Charlotte branding agency can accommodate just about any request and still make a design look fantastic, but also that we can clearly communicate the concept of the label.
And y’all – I think we pulled it off!